Ailey Solar Logo Refresh

As one of Chicagoland's most reputable solar installers, Ailey Solar needed a brand refresh that honored its history while positioning the company for continued growth. I evolved the existing identity into a cleaner, more contemporary brand system, refining the logo, typography, color palette, and supporting visual assets to create a polished, consistent presence across sales and marketing materials.

Services: Logo design/brand identity, color and font selection, image sourcing, brand strategy consulting